Preparing to setup a booth at a conference
June 9, 2015
One thing that surprises me when I meet companies participating in conferences is that they spend lakhs of rupees to buy a booth in the
7 Etiquettes of ‘Soft Sale’
June 9, 2015
Companies are always on the look out for ‘hard cash’, something which can be only achieved through ‘hard sales’. Traditionally, in order to be a